You have a blog, you already written a ton of content, but no one’s reading it. What should you do? No links write more content. No, you shouldn’t do any of that. Hey everyone i’m neil patel, and today i’m gon na share with you how to get more traffic to your blog posts without writing, more content or building more links.
So the first thing that I have for you is you need to adjust your title tags. What you’ll notice, when you log into Google search, console it’ll, show your pages with the most amount of impressions and the least amount of clicks look for the posts that have less than a 5 % quick do rate once you’ve figured out which posts have the lesson. 5 percent click-through rate. Look for all the keywords, because when you click on that link, it’ll show you in Google search console what keywords you’re getting traffic for and look for. The keywords that you’re raking in decent position for and add those keywords within your title tag and meta description.
By doing that, one simple thing: what’s gon na happen, more people are gon na keep clicking and clicking and clicking on your listings, because when they’re doing a search, your keyword is gon na, be in the title and meta description. Just imagine it if you do a search for apple, macbook, you’re, looking probably from an apple macbook if the first result didn’t have the word apple or mac book in it, are you gon na click on it? Probably not if you do something’s kind of wrong and that’s what Google looks at if people aren’t clicking on your listing, even if you’re at the top they’re gon na end up pushing you down and they’re gon na push two other results that are getting more clicks Up so by taking the keywords and putting in your title and meta description, it’s a really simple way to slowly get more clicks and Google’s gon na be like oh wait: you’re ranking number five but you’re getting more clicks in the number four listing and then number Three listing they’re like oh, this keeps happening week over week of entry. They start pushing you up because they want to show the most relevant results to the end user. That one little thing will increase your rankings not a period of a week but over a period of three months.
And if you do that, for all your top pages, it’ll quickly get you more search traffic from your old blog posts. Another thing that you doing – and this is the second tactic – is continually sharing your old blog post. Over and over again once you write a blog post, especially if it’s evergreen it’s not over, why can’t you keep retweeting it out? Why can’t you end up putting in scheduling it out and buffer so that way, you’re continually getting shared, not just a week from now or a month from now, but literally years from now? Why can’t you take your old articles and reshare them on Facebook?
I do that all the time and I use Open Graph – that’s where you can change your meta descriptions just for social media, and you can do this in the Yoast SEO plugin and by doing that, what ends up happening is is I can keep changing the title Of the post still make it super relevant and reesh airing it on Twitter and Facebook that way months from now, when you reshare it, people like. Oh, this is new. It’S fresh just because you write articles doesn’t mean everyone in your social community is seeing them. If you have a hundred thousand followers and you share it on Twitter or Facebook, it’s very rare that even 5 or 10 % of your audience is gon na see it. That’S why you should keep sharing your articles over and over again, especially if they’re amazing, I’m not saying you share each article 10 times in a day, because that’s just overwhelming, but you want to spread it out over a period of a year.
You can share that same article 12 times. It’S that one little simple thing: that’ll keep getting you more and more traffic and as you’re getting more social signals and more people are seeing it. What happens Google’s like oh wow, people keep coming back to this blog post. They like it, maybe we should rank it higher. You get all those extra visitors.
Some people may even be like. Oh my god, this article is amazing. Let me link to it and you’re building these links without actually building them. Now that you got those two tactics out of the way I want to give you one last tactic: that’s a really easy way to drive more traffic to your blog posts. It’S content, repurposing, you don’t have to write more blog posts, but you can end up taking that content and creating videos on that same type of material and releasing it on YouTube and Facebook.
You can end up creating podcast episodes on that same kind of content and release it to iTunes. By doing these little things and repurposing your content, it goes out X, miles right and they’re, getting more views, you’re getting more juice out of each and every single article heck. We even take our same content and put the whole article on LinkedIn by doing that. Yeah people aren’t coming back to our site, but that content is generating more eyeballs and people like oh that’s, written by Neil. This is awesome.
She keeps giving more amazing information and yeah those people are gon na, come back to your blog and leave a comment, but they will leave a comment on LinkedIn and you can respond to them, interact with them, build that connection, and you can still generate business. Follow those three simple things and you’ll: build more traffic to your blog posts without building any more links or writing more content. Best of luck! If you have questions on how to do this, or if you’re confused, leave a comment below I’ll respond and teach you how to do it step-by-step, if you liked the video please share subscribe, like let other people know about it, the more people I can help the Happier, I am thank you for watching