All right guys, so today i have something very, very special. I have an inside information that comes straight from the headquarter of pinterest and it comes straight from the pinterest software engineers, and this information is going to help you to build your profile and to increase your traffic or your user base.
You can reach 1 million monthly visits and even more in a matter of weeks by following these strategies that i’m, going to share today with you again, they come straight from pinterest. I didn’t come up with them.
I didn’t develop them. They come from the actual software engineers. Pinterest is one of the fastest growing networks or social networks on the planet. Right now, with over 1 billion monthly visits, it’s very, very lucrative and, as you can see, the user base is growing fast every single month and it ‘
S been like that since 2016.. Now it’s 2020 and the user base is still growing, but that’s. Not what’s important the most important thing that now we know pinterest is growing and it’s very lucrative platform.
But the most important part is that users on pinterest go and walk into the platform to look for purchase ideas and, in fact, 89 of the people who go to pinterest actually go there together, purchase ideas or purchase inspirations.
Almost 90 of the traffic on pinterest are people who are looking to buy products and services. This is why pinterest is so so lucrative to marketers or business owners. Now today i told you, i’m, going to show you some secrets, so i have a secret document.
It’s, an insider document that i gathered from one of the pinterest engineers that i’m gonna share with you, and actually you can download this. I’m gonna put it down in the description, but don’t rush.
Now to the description. Let me just explain how it works now these strategies are going to work for people who are into e-commerce. If you have an e-commerce store, shopify store or you’re, just drop shipping.
Also, if you’re doing affiliate marketing and you want to get some more traffic. On the other hand, if you’re, a business owner or you have a family-owned business, another option to get brand awareness with pinterest and the strategies i’m, going to show you in just a sec.
Also, if you’re a blogger, you want to get more visits to your blog overall, it’s, a strategy that is going to make you more sales, more conversions and more more leads. So let’s, go ahead and i’m, going to show you all this inside information and all these strategies all right guys.
So this is the actual document that i told you. I’m, going to show you this. This comes straight from pinterest one of their engineers, software engineers, as you can see here, this is his name or her name.
I’m, not sure how to pronounce the name, but this is the actual document and i’m, going to walk you through how it works, the software engineers and pinterest they develop the actual algorithm behind the system.
So if you know how it works – and this is what we’re – going to explain today – if you know how to how the actual algorithm works, you can rank very, very high inside pinterest and your pins and your profile are going to be shown To many many people and you’re, going to get a lot of traffic.
I’m, going to walk you through. I’m, going to explain everything step by step and also you’re, going to have this file for download. If you want to download it, it’s going to be in the description, but what i did i actually highlighted.
I duplicated this document and actually highlighted the more important stuff here this document. If you want to see, if you click this link, it’s, going to redirect you to medium.com, which is the internal block for the pinterest engineers.
As you can see, it says pinterest engineers, this is the official pinterest book for the pinterest engineers software engineers. Now i recommend you read the entire article, so we’re going to go briefly through everything here here is how pinterest is ranking your pins and your profile.
The first sentence says it: all: pinterest is well known for its visual discovery engine. Basically, everything inside pinterest is images, but much of our content is also accompanied by text. They actually take text even into more consideration.
We’re going to talk about annotations. This is what is going to rank your website or your pins, and this is how you’re, going to get more traffic by using annotations and what annotations are here. It explains what it is: annotations are short keywords or phrases between one and six words that describe the subject of the pin.
I’m, going to show how to use them and how to optimize them. I want something to point out something about confidence. Score so not every keyword is ranked equally, i’m gonna show you what i mean by that in just a second here is the actual sentence.
In addition to its text content, each annotation also has a confidence score. Let me walk you through. This is a pin from pinterest right, so this is the actual example. They have visiting the world’s only slot sanctuary – and this is the this – is actually on the pin itself.
This is a text on the pin. Then we have a description right here. This is the description of the pin and then we have title of the pin the description again talks about slot and sanctuary so the slot sanctuary in costa rica.
But this time it says where it is it’s in costa rica is the only slot sanctuary in the world. Remember i thought i talked about confidence call each word of the words from the description and the title are going to be given a confidence score.
For example, slot sanctuary is given 0.99, then the slot is given 0.95 costa rica, 90, lower and lower et cetera, et cetera, caribbean pinterest is so smart. It ranks all the keywords. So it knows exactly what this post is about.
It’s, not about costa rica. It’s, not about the caribbean. It’s about animals and travel, but it’s, mostly about slot sanctuary. Now how you can use that, so let’s. Jump over to pinterest and i’m gonna show you how to implement that in here.
I’m gonna just support a simple pin right here, one of my opinions. So let’s. Go with this one. Amazingly cool gadget selling out in 2020, so i’m gonna upload. This pin right here what i recommend uh, you’re, going to see the the actual document later in just a second but use text on your pins.
If possible – and in my title i’m going to say 20 just cool gadgets, because i already have cool gadgets 20 cool gadgets. So i’m, going to pinpoint pinterest to know that it’s about cool gadgets and i have cool gadgets that are selling out and in my description i can say here is the list of top 20 cool or amazingly cool gadgets.
That are selling like hot chocolate in 2020. There we go. I recommend you use more text in your descriptions now that we know how pinterest is going to rank our keywords. Let’s, see how it using these annotations.
Annotations are fundamental signal used in variety of product services at pinterest and often features within machine learning model. So, like i said, pinterest is very smart. This helps the machine learning the more optimized keywords.
You have the better results: the more traffic you’re, going to get and the higher you’re, going to rank in the search or the suggested pins and actually the developers, the software engineers. What they say is that the keywords and the actual annotations i mean keywords and annotations is the same – are actually the most important look at that most important features of the actual algorithm, and this is why these annotations are so important because they’re.
Going to help you with your ranking, for example, here is the list of where the annotations are used and why the and how they’re used. Now, if we scroll down, we’re, going to see a case study here. We’re, going to see a related pins, so related pins here is something very important.
Annotations are used to generate some of the features used by the related pins model, which is huge, very important. That means when somebody’s searching for let’s, say maybe products for babies or i don’t, know maybe shaving products or new dress or whatever a product, your pins.
If they’re optimized correctly, it’s going to pop up on top it’s, going to pop up in the suggested pins, which is huge – and here i’m – not going to go through the entire. Are through the entire document, you can download and read it for yourself, because we don’t.
I don’t want to lose time on this. I’m, going to show you just a couple of things and tweaks. You can use to optimize the keywords and annotations. I recommend you read everything here. Some of the data that you’re gonna read here is kind of advanced, so you might skip the annotation dictionary.
This is more kind of an advanced thing. Read the annotation system design how it works. Overall, i’m, going to try to simplify it for you. So here is the candidate extraction. So basically, this is what i was showing you before like a couple of minutes here.
This is how the candidate extraction works. First, pinterest extract keywords from your title description and the url i’m, going to show you how to optimize the url. Secondly, the board name and description of the board.
This is also very important page title and description of the link names of objects detected in the image. This is what i was telling you that it’s very important to actually put some text in your pins, how they detect it.
Well, they use something called visual classifier. This is basically the machine learning the pinterest system actually can detect text inside the pin right here and actually can tell what the text says.
Let’s. Go back to a couple of examples. This is the title that needs to be optimized with the keywords i have the keyword cool gadgets inside my pin, so the visual classifier can detect this keyword and can match the keyword with the keyword in the title.
Then i have the same keyword. It’s actually a phrase: it’s, not a keyword. So this is a phrase keyword and this one can be detected. Also in my description here is the link of top 20. Amazingly cool gadgets.
Okay, now next thing you need to optimize description link. As you can see, my pin talks about cool gadgets, and here the title is cool gadgets. Now my link should have a directory that has something to do with kuga, just to be better optimized, and what i can do is i can type www.
mysite. This is just an example: okay, my site.com forward slash – and this is where my url should have the keyword or the phrase inside the url 20 dash cool dash gadgets. There we go now. I have the keyword in my url and i have the keyword right here and we have the keyword in the actual, pin and click the board here and create a new board.
The name of the new board should be also cool gadgets or something with gadgets. If you can make it to be the same, to be very, very congruent, that’s even better, so guys. This is how you optimize your pins to get a lot of traffic.
This is how you’re, going to have tremendous growth on pinterest and also, if you want to grow with, pin ads. I’m, going to link one of my free videos down below it’s, a full tutorial. Maybe it’s like an hour tutorial on how i went from zero to five thousand dollars in ads spent on pinterest, because i’m.
Also. Spending money and advertising on the pinterest platform links down in the description and also you’re, going to have a link to download this very important document. I hope you guys enjoyed this video.