Hey, do you want to know how to get more traffic to your e-commerce site? Then you are very lucky. You have discovered the right video. I have tested many different ways to get more customers to my site, and today i’m, going to tell you about the most effective methods that not many people know, and that will really be very useful to you.
Watch this video to the end. There will be a lot of interesting things and also don’t forget to subscribe to the channel so not to miss the most important thing. A newcomer to online commerce has a long and interesting road ahead of him to turn his idea into a successful business, how to attract customers, how to communicate with them correctly how to turn an occasional store visitor into a regular customer.
Each of these tasks is a potential opportunity for business growth and increased sales. In this video we’ll discuss how to attract targeted traffic to an existing store. That means you’ve, already taken two major steps: launching your website and choosing the right name for it, which is definitely one of the important points that it will further affect the amount of traffic step one do seo.
There are not many people who get excited about the need to do seo optimization of their site. It’s, a long rather monotonous and even boring process, but this is the most important step to take at the very beginning so that your store, doesn’t, get lost in the search engine results and ideally took the first place there To increase traffic to your online store, you must first break into the top positions where most people start turfing the internet in search engines.
Seo is an important marketing tactic that helps interested people, find your site in search engine results. When it comes to seo. It is important to make a comprehensive and consistent effort beyond keyword.
Placement in articles hire a professional with whom you’ll start moving in the right direction among search engine, optimization opportunities, add keywords related to your business, to your blog, publish external links that point to experts in your industry create internal links to give google A better image of the site create a sidemap for major search engines.
Google include keywords and descriptions, and even product images optimize your site, so it loads at maximum speed, provide links to your site from quality resources, provide detailed meta descriptions by taking the time to use even a few of these seo techniques.
You can improve your search engine, ranking and drive traffic to your online store step 2 study. Your competitors find 10 well-known online stores that sell products similar to yours and thoroughly investigate what methods they use to promote their store.
There is no reason at all to spend sleepless nights reinventing the wheel when someone else has already done it, be smarter, make adjustments to ready-made solutions to get your original method of promotion.
However, at the initial stage, you cannot break your head in search of fresh ideas, but use proven methods. Sleepless nights are battery span meticulously, analyzing everything your competitors do, whether they have groups in social networks what they publish in them, whether they have a blog and what articles they write, whether they use contextual advertising by what keywords you can find them in search by the Way, owners of large online stores periodically generously share their success stories and interesting techniques.
In articles your task is to determine which techniques to use to attract traffic. You can use for yourself right now, step 3, run. Contextual advertising. Does this method really work? It is so trivial.
Yes, it works, and often quite good to run contextual advertising. Of course you should have a very responsible approach. However, if you are sad to benefit from your efforts and justify the money invested in the development of the store, then a step to promote the store should be approached thoroughly and with a reasonable amount of perfectionism step.
4 use. The power of social media makes a strange impression online stores that have no representation in social networks. Are there any of them left? It is strange not to use such a powerful and, at the same time, free tool for promotion at the time of creating a store.
You should already have a group or page in popular social networks on facebook, instagram and twitter, and there should already be at least minimal activity. Video content is growing in popularity and marketers are aware of this so well.
In fact, facebook is lifting its ban on video ads on its channels. Here are some starling facts about the pover facebook promotion that are sure to get you thinking about video advertising right now, by 2021, online advertising will exceed 80 of all traffic.
Over 65 of us marketers publish video ads on facebook. Facebook is the number one source of video content among social platforms, videos, garner 135 percent, more views and comments than images 8 out of 10.
Consumers say they would rather watch a video about a product than read text material about it and it’s. Only one social platform youtube and twitter that’s chasing facebook when it comes to increasing brand awareness connecting with potential customers and attracting traffic to your website.
By the way, you may have noticed that social media pages sometimes show up at the top of search results for buy now, that is, they are also noticed by search engines and sometimes even more successful than the online store site step 5.
Unless the support of celebrities word of mouth will never cease to be one of the most important tools for product promotion, now it took a little different form and instead of getting advice from a friend on the phone or from grannies on the bench, we go to Look for opinions about a product in forums and in social networks.
We suggest you use one of the varieties of word of mouth marketing to attract advertising celebrities behind the buzzword. Celebrity is not necessarily an expressive rock star. This should be a person with a good reputation which can in some way contact with the sphere of activity of your store.
Let’s say you. Sell hair cosmetics find a well-known stylist, whose opinion is valued by professionals and consumers start with the professionals of your city. Maybe even someone you know. The main thing is that this person is respected in his environment and has a large number of subscribers on social networks.
By the way, these two qualities are fully possessed by the fashion bloggers. They have a large online audience who value their opinion and listen to their advice. When a celebrity is found, give some of your products as a gift and in return, ask them to write a short blog post or leave a good comment on social networks, pointing out to your store, gradually involve more celebrities.
Don’t be afraid to take a swing at other cities and add celebrities on a national scale around them created an aura of inaccessibility, but they can also be approached. Maybe for this you will need to use the six handshakes theory or come up with something cooler than a gift.
The main thing is not to put up barriers for yourself, but to find solutions. Step 6 start your own blog, while creating awesome content on an ecommerce side is essential to retaining loyal customers and attracting new faces.
Don’t underestimate the power of guest blogging to drive traffic. All it takes is great expert. Great content designed to inspire, inform and engage if your guest post is published. You get a link. In addition, you may be allowed to include one or two backlinks in the article to send interested people straight to the online store after a click.
Although this is a time-consuming method of attracting traffic, it helps establish you, as an authority in your industry, spreads the word about your online store and showcases your brand to the widest audience, step 7 email marketing.
You probably heard that building an email list is one of the most effective tools to drive traffic to your online store. One of the greatest mistakes you can make as an online store owner is to focus on attracting new customers, while forgetting about existing ones.
You can run email campaigns for new customers who have never bought from you remind all acquaintances of your existence and bring back people who abandoned their shopping. Cart in the process. Using specific software tools, you can create a personalized marketing campaign focused on the needs of individual users, for example, invite new customers to sign up for a newsletter target, existing customers with personalized ad campaigns or even target abandoned carts to complete a portion of transactions.
A great technique that works is to offer the guests a discount when they try to leave the site. If you can convince a customer to make a profitable purchase after visiting the site, the person is more likely to leave a good review, share their favorite products on social media or participate in your referral program.
All of this helps attract additional visitors to your online store. We’ve outlined the first and basic steps that will drive more traffic to your store. Don’t be intimidated by the amount of work involved.
You just need to get started, and then you will definitely get caught up in the promotion process and the daily observations of how the crafts of visits to your store, confidently creep outwards will charge you with vivacity and an irresistible desire to work more and more good Luck to you.